In 2018, the U.S Supreme Court opened the floodgates for state-by-state legalization and regulation of sports betting. Fast forward to 2021 and legal sports betting is changing the game: 17 states have legalized sports betting and are fully online, while countless others have legislation pending or bills introduced.
For business and technology leaders in the industry, legal sports betting offers tremendous opportunities for leagues and teams to:
- Form exciting new partnerships and sponsorship activations
- Create compelling and reoccurring revenue streams
- Attract and engage fanbases like never before
While the potential of legal sports betting is already being observed, for many sports leaders there are still questions around developing and enabling an effective sports betting strategy.
Here’s your chance to learn more: join our latest Sports & Public Venues User Group session, where our panel of experts share their unique perspectives, experiences, and lessons learn on the topic of legal sports betting!
